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Fundamentals of Intellectual Property for Industry

$ 1,990.00


19 August




8 wks


Avg 5 hrs/wk

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Lead academic

Professor Natalie Stoianoff

Professor Natalie Stoianoff
Director of the Intellectual Property Program at the Faculty of Law

Natalie is a Professor and Director of the Intellectual Property Program at the Faculty of Law, UTS since 2008. She is the Chair of the Indigenous Knowledge Forum Committee, member of the UTS Commercialisation Advisory Panel, and is currently Co-convenor of the Technology and Intellectual Property Research Cluster and past convenor of the China Law Research Group.

Natalie’s interdisciplinary research is concerned with new technologies including the legal, ethical and commercial aspects of biotechnology with research interests ranging from the Patenting of Living Organisms, Software and Business Methods, Protecting Traditional/Indigenous Knowledge and Culture, Technology Transfer to Environmental Taxation.

As a joint recipient of an Australian Research Council (ARC) Discovery Grant (2005-08), Natalie investigated Intellectual Property enforcement and awareness building in the People's Republic of China. 

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Discover the strategic importance of intellectual property in industry and business. Equip yourself with the knowledge to identify, protect, and leverage various IP rights. Learn to navigate the intricacies of IP registration, infringement actions, and crafting effective corporate IP policies. Elevate your business acumen with this essential microcredential.

About this microcredential

Start an educational journey into intellectual property (IP) with our microcredential designed for industry professionals. During this course you will engage with exciting content to discover how to identify, protect and utilise various IP rights. You will also navigate real-world scenarios, explore IP audits, valuations, and corporate policy developments while gaining a nuanced understanding of IP's pivotal role in business dealings.

By the completion of the course you'll wield a strategic toolkit, equipped to steer your organisation through the complex landscapes of IP, licensing, joint ventures, and franchising. This microcredential will help elevate your professional profile, allowing you to leverage the potential of IP for unparalleled business success.

Enrol now to save 20%! See the Discounts section under Additional course information for details.

Key benefits of this microcredential

This microcredential is a gateway to unlocking a wealth of career benefits, capabilities, and skills, allowing you to:

  • Master the identification and protection of diverse IP rights, enhancing your legal and strategic acumen
  • Develop a comprehensive understanding of IP types and their nuanced protection strategies
  • Gain insights into determining the range of IP protections tailored to unique business situations
  • Acquire practical knowledge of the IP registration process and relevant databases
  • Understand the critical importance of determining IP ownership and avenues for addressing infringement
  • Enhance your ability to articulate the role and impact of IP in various business dealings and legal agreements
  • Receive valuable exposure to the intricacies of IP audits, valuations, and inventory establishment
  • Experience firsthand the development of corporate IP policies and strategies
  • Navigate key issues in commercialising business IP through licensing, assignments, joint ventures, and franchising
  • Grasp the intricacies of competition rules, business structures, finance, and tax considerations in IP commercialisation.  

This microcredential aligns with the 2-credit point subject, Fundamentals of Intellectual Property Law for Industry (78608) in the Graduate Diploma in Legal Studies (C07122). This microcredential may qualify for recognition of prior learning at this and other institutions.  

Digital badge and certificate digital badge example for UTS Open short courses

A digital badge and certificate will be awarded upon successful completion of the relevant assessment requirements and attainment of learning outcomes of the microcredential.  

Learn more about UTS Open digital badges.

Who should do this microcredential?

This microcredential is suitable for, but not limited to, individuals involved in:

  • Startups and startup hubs for all industries
  • Consultancy companies
  • Law firms
  • Media and advertising
  • Medical and health businesses
  • Construction and property development
  • Agri-businesses
  • Small businesses.


Full price: $1,990 (GST free)*

*Price subject to change. Please check price at time of purchase. 

Discounts are available for this course. For further details and to verify if you qualify, please check the Discounts section under Additional course information

Enrolment conditions

Course purchase is subject to UTS Open Terms and Conditions. 

COVID-19 response 

UTS complies with latest Government health advice. Delivery of all courses complies with the UTS response to COVID-19.

Additional course information

Course outline

This microcredential is 8 weeks in duration (40 hours of learning in total), covering 4 online modules, with a 3-hour facilitated Zoom session per module in addition to the required independent study and assessment tasks.. Although live participation is preferred, these Zoom sessions will be recorded and published on the Canvas course site for the reference of learners who aren’t able to attend in real time  

Course delivery

  • The webinar sessions for this course will be delivered on Zoom – the meeting link will be provided to enrolled participants via Canvas and email.

The following topics will be covered during the microcredential:

  • IP overview & copyright
  • Moral rights and designs law
  • Patents
  • Plant breeders rights and confidentiality
  • Trade marks
  • Passing off and misleading or deceptive conduct
  • IP commercialisation – IP audit, licensing and competition rules
  • Business structures, finance and tax considerations.

Course learning objectives

Intellectual property (IP) is the property of your mind or proprietary knowledge created by a person, including an invention, trade mark, design, brand or even application. IP is an increasingly complex area of law, particularly in identifying the existence and parameters of existing intellectual property. This microcredential proposes to give learners practical understandings of intellectual property via the following learning outcomes:

  • Identifying different types of IP and its protection, explain how these relate to ownership
  • Explaining the role and impact of IP in business dealing and/or legal agreements, such as joint ventures, partnerships or employee contracts
  • Carrying out an IP audit and developing an IP strategy and policy.  


The following tasks will be assessed during the course:

Task 1 - Three x multiple choice quizzes (weight: 10% each to equal 30% in total) - each quiz will comprise 10 questions.

Task 2 - Development of an IP Strategy (weight: 70%) - this task comprises an individual task focused on crafting an IP strategy. You will draw on knowledge gained from the four modules of the microcredential and will be encouraged to formulate a strategy applicable to their own professional and business contexts. Word Limit: 1,000 words. 

The 70 per cent weighting for task 2 will be broken down as follows: 

  • Knowledge and understanding: 30%
  • Analysis and evaluation: 30%
  • Clarity of expression: 10%.

By successfully navigating these assessments, participants will not only demonstrate their comprehension of IP but also showcase their ability to apply this knowledge strategically.  



To complete this online course, you will need a personal computer with adequate internet access and sufficient software and bandwidth to support web conferencing. You will also require an operating system with a web browser compatible with Canvas and Zoom.


Discounts are available for this course as follows:

  • 20% discount on the August 2024 course offering - apply code LAW IP Aug2024 20% at checkout, valid until Monday, 29 July 2024 at 10:00am AEST
  • 10% discount for 2-4 participants from the same organisation
  • 15% for 5+ participants from the same organisation
  • 10% discount for UTS alumni, staff and current students.

Discounts cannot be combined and only one discount can be applied per person per course session. Discounts can only be applied to the full price. Discounts cannot be applied to any offered special price. 

Multiple enrolments from the same organisation

To take up this offer, email with:

  • Your organisation’s name
  • The course name and date
  • The number of people you’ll be enrolling (minimum of 2 participants).

UTS alumni and staff

Please contact the team at with your student or staff number to request your discount code. 

If you have forgotten your UTS student number, email with your full name, UTS degree and year of commencement.  

How to apply your discount code

  • Add this course to your cart 
  • Click on "View Cart" (blue shopping trolley at top right of screen). You will need to sign in or sign up to UTS Open 
  • Enter your eligible code beneath the “Have a discount code?” prompt and click on the blue "Apply" button 
  • Verify your discount code has been successfully applied before clicking on the blue "Checkout" button. 

Contact us

  • For any questions on enrolment or payment, please email 
  • If you have a specific question on course content or requirements, please email If you have a specific question on course content or requirements, please email  


Accessibility requirements


Book a session

Mon 19 Aug 2024-
Sun 13 Oct 2024
Expert: Professor Natalie Stoianoff
  • Online via Zoom and Canvas as described in the "Course outline" section under "Additional course information". Click on the underlined sessions and hours total link below to reveal specific session details.
  • Online
  • 4 sessions, 12 hours total

Enrolments close 12:00pm Monday 12 August 2024 AEST or when all places have been filled, whichever occurs first.


Acknowledgement of Country

UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.