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MICROCREDENTIAL

The Power of Design: to make Impactful Charts and Infographics

Data visualisation has become an essential skill for business people, managers and researchers everywhere. This course will provide participants with the language and core principles to understand and harness the power of visual communication, in order to make more impressive and persuasive data visualisations, diagrams and information graphics.

About this course

James de Vries uses the lens of his career in editorial and strategic design to introduce the principles and practices needed to produce persuasive, effective and ethical charts, data visualisations, diagrams and infographics.

Short, informal lectures and discussion groups throughout the course will introduce core concepts. Hands-on workshops will lead you through practical exercises to build your confidence when implementing these fundamental design ideas and techniques in your work.

This course will enable you to think more critically and creatively about what goes into making good (and bad) visualisations, how to create and refine the most appropriate and effective visualisations for your task and how to present them in a powerful and persuasive way.

The course will enable you to harness the power of design using everyday tools and software with which you are familiar. Its focus is on the effective application of design principles - data-science programming and software training are not covered in the course content.

Course outline

More information on course outline

This course runs over two days face-to-face at the UTS Campus, with follow up sessions provided online. Online resources and self-paced tasks will be provided using the UTS Canvas e-learning portal. Course content includes:

Day one (session one) – Introduction:

  • Introductions - meet your presenter and cohort
  • Course overview.

Day one (session two) - It’s all about context:

  • A brief history of data visualisation
  • Understanding your audience
  • Understanding intent: what is the job to be done?
  • The science of seeing.

Day one (session three) - Storytelling with charts:

  • An anatomy of charts
  • Types and uses for different charts
  • The essential questions to ask
  • The four types of charts
  • Exercise - planning a chart.

Day two (session one) - Design principles for graphics:

  • The four steps
  • Choosing your chart
  • Using your voice
  • Leaving it out.

Day two (session two) - Managing colour:

  • Using type
  • Controlling layout
  • Concept diagrams
  • Creating a picture
  • Visualising an ecosystem
  • Dealing with too much data.

Day two (session three) - Using charts to find insight and to persuade:

  • Exercise - concept visualisation.

Day two (session four) - Your challenge:

  • Briefing.

 

Day three (online):

  • Presenting your challenge
  • Group critique and feedback sessions.

 

Day four - Recap summary of key insights:

  • Q&A
  • Resources.

Key benefits of this microcredential

By completing this course, you will learn fundamental design and storytelling principles to produce more effective, ethical and persuasive charts and infographics.

This microcredential aligns with the 3-credit point subject, The Power of Design: to Make Impactful Charts and Infographics (85842), in the following postgraduate offering: Master of Design (C04243). This microcredential may qualify for recognition of prior learning at this and other institutions.

Who is this course for?

This course is for non-designers, who none-the-less use design and design visualisations in their work and communications. The course will benefit those in the fields of:

  • Business
  • Management
  • Communication
  • Marketing
  • Health
  • Science
  • Startups.

Course information

Course learning objectives


By completing this course you’ll have a better understanding of how to:

  • Read and think critically about charts and diagrams
  • Choose the right chart type
  • Create the right charts for your task
  • Use simple design principles to make vastly better graphics
  • Appeal to and persuade your audience.

Teaching and learning strategies

This course will be taught primarily through face-to-face learning and hands-on workshops. Pre-learning and follow up feedback sessions will take place remotely, over Zoom. Supplementary material will be available through UTS Canvas.

Assessment

Assessment will be pass/fail

Participant requirements and equipment

Please bring a pen, paper and laptop computer.

Price

Full price:

  • $2195 (GST Free)

Early bird offer

  • $1865 (GST Free) Early bird ends on 31 May 2021

Discounts:

  • A discount of 10% is available to UTS staff, students and alumni
  • A discount of 10% is available to 3 or more enrolments from the same company.

Please email DABshortcourses@uts.edu.au with your expression of interest. Once verified, you will be supplied with a voucher code to apply to your cart.

Please note that discounts cannot be combined. A limit of one discount applies per person per course session.

Additional information

Catering

Morning and afternoon tea are provided for this course. If you have any dietary requirements, please email Aaron.Seymour@uts.edu.au.

$1,865.00

START DATE

26 June

MODE

Blended

DURATION

4 days

Meet the Expert

James de Vries

James de Vries
Design Leader and Advisor at de Luxe & Associates

James is founder and director of de Luxe & Associates, an Australian-based strategic design consultancy that has worked with global media and editorial clients on design and publishing strategy projects. James was Senior Director, Strategy, at Second Road—an Accenture strategy company employing design methods to build a strategic vision and reimagine value-creation for clients across all enterprise sectors.

From 2011 to the end of 2017, James worked in the USA as Creative Director at Harvard Business Review. This role centred around building design quality and harnessing design to transform the legendary brand from a traditional heritage business to a dynamic digital media organisation, resulting in significant increases in sales, subscribers and commercial revenue.

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Book a session

Sat 26 Jun 2021 -
Tue 13 Jul 2021
Expert: James de Vries
  • UTS – Venue TBC
  • Blended
  • 4 sessions, 20 hours total
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